Top 5 Toddlers Games on iOS in the UK: Q4 2023

In the fourth quarter of 2023, the top 5 toddler games on the iOS platform in the United Kingdom showed diverse performance trends across downloads, revenue, and active user metrics. Here’s a detailed look at each app's quarterly performance:

My Coloring Book

Throughout Q4, My Coloring Book experienced a significant spike in weekly downloads, particularly in early November, peaking at approximately 114K. This surge was mirrored by a substantial increase in weekly active users, reaching a high of around 145K. Revenue figures, however, remained modest, with a peak of $11 in mid-November.

Color by Number: Coloring Games

Color by Number: Coloring Games maintained a steady weekly revenue stream, fluctuating between $7.2K and $8.8K, with the highest revenue recorded in mid-December. Downloads saw a notable increase toward the end of December, reaching nearly 19K. Active users also showed a consistent rise, peaking at 82K in the final week of the quarter.

Toca Boca Jr

Toca Boca Jr observed a gradual increase in weekly revenue, from $243 at the start of the quarter to $1.8K by the end of December. Downloads were relatively stable, with a notable peak of 10K in mid-October and another rise to 9.4K in the last week of December. Active users also showed an upward trend, culminating in approximately 29K by the end of the quarter.

Lingokids - Play and Learn

Lingokids - Play and Learn demonstrated strong revenue performance, with weekly figures ranging from $17.6K to $25.6K, peaking in mid-December. Downloads were consistent, averaging around 6-8K weekly, with a slight uptick to 8.7K in late October. The app maintained a stable active user base, fluctuating between 11.5K and 14.6K.

CBeebies Playtime Island

CBeebies Playtime Island, while not generating revenue, saw steady download numbers, with a peak of 7.8K in the last week of December. Active users also remained robust, reaching a high of 34K in the same period.

For more detailed insights and data, visit Sensor Tower.